Here's
a list of website development technical terms used at proshay.com.
Just a little helpful glossary.
KDA.
Keyword Density Analyzer. A software program that determines
the keyword density, either together or separately, of various
parts of a web page - body, head, title, etc. Also see Keyword
density.
Keyword
phrase. General term used to define a specific word
phrase that best describes the main topic of a web page. Synonymous
with a search phrase that a visitor enters into a search engine
to find specific information.
Keyword.
General term used to define the main topic of a page. Synonymous
with search term. A group of keywords used together in a phrase
is called a keyword phrase. Google looks for keywords on a
page that match searched-for terms.
Keyword
density. The number of times a keyword is used on
a web page divided by the total number of words on the page.
Expressed as a percentage.
Keyword
prominence. How close to the beginning or top of
a web page that a keyword is found.
Keyword
proximity. How close together the individual words
that make up a keyword phrase are to one another, and in what
order.
Keyword
weight. Also known as keyword density.
KB
An abbreviation for Kilobyte.Kilobyte One thousand bytes,
or more precisely, 1,024 bytes.LAN Local Area Network - a
network with all its computers close together (geographically).
keyword
- words that describe your Web site as well as words
that visitors may use to find your Web site. "boat"
"shoes" "cars" are all examples of keywords.
keyword
density - also known as keyword weight, a measurement/ratio
of the number of keywords in relation to the total number
of words on the page.
keyword
frequency - refers to how frequently a keyword or
phrase appears on a particular page.
keyword
marketing - refers to the research & analysis
of keyword performance and how it can improve a website's
ranking. For more information on Enginerush keyword marketing
solutions click here.
keyword
phrase - two or more words that may be used to describe
your business or a phrase that visitors may use to find your
business's Web site in a search engine. "large boats"
"children's shoes" "antique uscle cars"
are all examples of keyword phrases.
keyword
prominence - where your keywords lie in relation
to the top of the Web page.
keyword
weight - see keyword density
Keyword
- A term for which you want your site to show up in the results
when searched. Generally you will want to compile a list of
relevant and potential keywords and then optimize a page on
your site for each.
Keyword
Effectiveness Index - A term coined by the Wordtracker
service that is a function of the competitiveness of a keyword
and the number of searches for that keyword.
Keyword
Frequency - The number of times your targeted keyword
is in a specific area of your page including the meta tags,
heading tags, body tag, and alt-tag. Generally you will want
your keyword to be listed a number of times in each. As an
approximate rule of thumb, use your keyword no more than three
times per meta tag, four times in heading tags, twenty times
in the body tag, and ten times in the alt-tag.
Keyword
Prominence (Density) - How close to the start of
an area that your keyword appears. The closer to the beginning
your targeted keyword appears, the higher the prominence,
the higher the prominence the better. Prominence applies to
the words within the title, body of the document, the meta
tags, the heading tags, and the alt-tags.
Keyword
Spamming - Using a keyword repeatedly out of context
in an attempt to gain additional frequency and in turn obtain
a better search engine ranking.
